Built by the #1 pay-per-call network.
Aria is a product of Aragon Advertising – mThink Blue Book's #1-ranked pay-per-call network eight years running. It's what 13 years of running pay-per-call campaigns at scale looks like, productized.
#1 pay-per-call network
every year since 2018.
Aria started as our own operating problem. Then it became a product.
Aragon Advertising has run large-scale pay-per-call operations since 2015: our own affiliate network, our own media buying, our own call centers. Across insurance, home services, and finance, we're accountable for advertiser spend behind high volumes of inbound calls every day.
We needed one system to tie the source that generated a call to the conversation on it to whether the sale closed – across every partner, without endless manual review. That full-funnel view at operational speed did not exist in a single tool.
So we built it. Every capability in Aria maps to friction we hit running live campaigns: source variance, campaigns shifting before the next weekly readout, disposition work that doesn't scale with volume. Aria is not theoretical – it runs on real campaigns and real spend every day, for us and for our clients.
We spent 13 years learning what makes calls convert. Aria is how we stopped keeping that knowledge locked inside our own company.
Spend moves in real time. Manual insight rarely does.
Teams running serious call volume already know what to look for: duration rules, disposition codes, QA samples, affiliate checks, the weekly spreadsheet. The work is understood; the constraint is capacity. When answers depend on stitching data by hand across tools and partners, they land on a delay while bids, publishers, and budget keep moving.
Many products train agents on scripts or move calls through routing. Few were built to close the loop from source to conversation to outcome at the cadence advertisers actually spend. You steer while the campaign is live, not only in the post-mortem.
We needed intelligence that matched how fast we deploy budget. So we built it for ourselves first, and now for teams who need the same velocity.
Three things separate Aria from anything else in the market.
Built for marketers, not the sales team.
Aria is campaign and partner performance software, not agent script scoring. It's for marketing teams who need to know which sources and campaigns are on target while spend is still active – not for the sales team scoring agent conversations after the quarter closes.
Outcome intelligence, not transcription.
Transcription is an ingredient, not the product. Aria connects traffic sources to conversations to CRM outcomes in one layer – the full-funnel view from who sent the call, to what was said, to whether it closed and why. That end-to-end picture is what lets you act on the same timeline your budget moves.
Software tested against real pay-per-call spend, every day.
No standalone SaaS company tests their product against real call volume across live campaigns with real advertiser spend. We do. Aria runs against Aragon Advertising's pay-per-call book of business every day – a feedback loop and proving ground no pure software shop can replicate.
Pay-per-call at scale since 2015
Voted by partners & peers
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Join leading buyers and networks using Aria to understand call quality, defend spend, and maximize ROI across all platforms.
Works alongside your existing call platforms • No migration required